NEWS

In 2024 Inercia Tecnología Audiovisual turns 15 years old and we want to thank you for your trust. We would not have made this far without the support of our customers and our suppliers, who have allowed us to be what we are.

We start 2024 with a new image, new website and new projects. We continue to focus on offering the highest quality service, relying on the best professionals in the audiovisual and broadcast sector

At Inercia Tecnología Audiovisual S.L., we have carried out the technological renovation of Sonomedia Studio 1, one of the most prestigious audio post-production studios in Spain. In collaboration with Soundware, we have coordinated the installation of a new infrastructure to update all the equipment, thus improving the quality of the audiovisual services offered by Sonomedia in the advertising, television, film, radio and digital content sectors.

A comprehensive audiovisual engineering project
As part of our comprehensive audiovisual consultancy, we have addressed all the technical aspects of the project, from the planning and design of the audiovisual installations to the execution of the systems integration. To ensure that everything was aligned with Sonomedia's needs, we provided comprehensive audiovisual technical advice, advising on the most suitable equipment and systems for their workflow.
This project has not only involved a renewal of the equipment, but also the modernization of the wiring system of the control console and the voice-over booths. In addition, provision has been made to integrate equipment into the Dante environment, which will allow Sonomedia to work with the latest generation of digital audio networks, offering greater flexibility and control over productions.

High-end sound and video equipment for quality post-production
One of the pillars of this renovation has been the choice of the best sound equipment and video equipment to ensure an unrivaled post-production experience. For the LCR front speakers (left, center and right), the PMC 6-2 model has been chosen, renowned for its precision and quality in reproducing high-resolution sounds.
For the ceiling speakers, we have integrated the PMC ci30, ideal for creating an immersive and detailed sound in recording spaces. Finally, for the rest of the speakers, we have opted for the PMC Result 6 model, which offers exceptional performance in terms of clarity and frequency response capacity.

High-performance post-production equipment
We know that the quality of mixing and editing is key in audiovisual post-production, so we have continued to invest in top-quality work equipment. To do this, Sonomedia has renewed its mixing and editing system with Avid equipment, one of the highest standards in the audiovisual industry. In this case, we have installed the Pro Tools HDX system with an MTRX Studio interface, running on a latest-generation MAC Mini, which ensures superior performance and an uninterrupted editing experience.
In addition, to facilitate the operation of the sound and mixing technicians, we have integrated the Avid S1 control surface, a device that provides total control over the recording, editing and mixing sessions, allowing professionals to work more efficiently and accurately.

System integration and future vision
One of the highlights of this project has been the integration of systems, an essential part of our work at Inercia. The ability to integrate various systems and technologies into a cohesive infrastructure is essential to ensure that all the components of the studio work efficiently. In this case, we have managed to make the new professional sound and professional video equipment work harmoniously, with impeccable performance at all times.
In addition, we have left room for future expansions and improvements, such as the integration of broadcast equipment and other advanced audio and video systems. Thanks to the foresight of this update, Sonomedia will be able to continue adapting to technological changes in the sector and continue offering the best audiovisual services to its clients.

​In collaboration with Soundware, Inercia has coordinated the installation for the renovation of all the equipment for the Studio 1 of Sonomedia. The wiring of the control console and the call rooms has been renewed and provision has been made to be able to work in the future with equipment in the Dante environment. For the front LCR speakers, the PMC 6-2 model has been used, for the ceiling speakers, the PMC ci30 model and, for the rest, the PMC Result 6 model. For mixing and editing work, Avid equipment has continued to be chosen. (Pro Tools HDX with an MTRX Studio interface on MAC Mini and Avid S1 control surface).
 
Sonomedia is an audio post-production studio founded in 1998, which works for advertising, television, film, radio and digital content. This studio has been one of the references in the Spanish sector for years and always professionally advises clients from the higher quality to achieve the best sound.